Archive for February 9th, 2008
Confusing customers
0 Comments Published by Oliver February 9th, 2008 in Practice, Strategic marketing, This and thatI am back from my recent business trip to Istanbul. There is a saying in German which translated has the meaning of traveling would be equal to education. In this particular case I had to learn that companies still have a confusing understanding how to manage their customers. We have to keep in mind that [...]
When starting the...