Archive for March 2nd, 2008
The four benefit criteria of innovation
5 Comments Published by Oliver March 2nd, 2008 in Innovation, Strategic planningIn my post last week I discussed innovation’s impact on corporate success. In the meantime I had a very interesting conversation with a student (business economics) related to innovation issues. The core of this conversation highlighted the character of innovation, the difference to inventions and the benefit aspects. So let us start with a definition [...]
When starting the...