Hi buddy, welcome to this world! That won’t be an article about about strategic management… I would like to introduce you.     Source: Archiv Zoo Berlin  Knut is a polar bear and was born in the zoo of Berlin (Germany). On the 5th December 2006 mama bear (Tosca) has given life to two polar bears in [...]

Terms like „Strategic changes“ or even the term „change of the previous strategy“ can be found quite often when organizations want to demonstrate their focused flow of activities to improve their situation. One could guess it is more an announcement to lull the public, stakeholders or shareholders. So, a couple of days ago I found [...]

Hybrid consumers and their unpredictable behaviour have confused retailers and manufacturers in the last decade. Obviously companies seemed to have decided to change the rules of the game, to respond to those consumer needs, and to muddle up their offers. Now Sony has decided to adapt this trend. For the new playstation III-game “Grand Tourismo [...]