November 7, 2006
by Dagmar
Comments Off on Market Share Orientation vs. Profit Orientation
Today I read an announcement for a new book from German management consultant and thought leader Hermann Simon. As it says, he urges managers to shift their primary focus away from market share orientation towards profit orientation. Simon argues that … Continue reading
November 5, 2006
by Dagmar
Comments Off on Is Strategy the Path or the Objective?
Well, you may be inclined to say both. Henry Mintzberg goes even further with his concept of ‘Four P’s for Strategy’: Path, Perspective (equivalent to objective), Pattern and Ploy. But let’s stay with the path and the objective. Of course, … Continue reading
October 30, 2006
by Dagmar
1 Comment
The probably most common way to develop strategies is to ask (and hopefully answer) questions like: Which products do we want to offer? In which markets? How are we going to do that? Do we want to do that on … Continue reading