– Thoughts on Strategy and Management

Research questionnaire tips

London School of Marketing, an institution offering accredited marketing and business qualifications in the heart of London, has published a new blog offering advice to students about how to write strong research questionnaires when pursuing the CIM Professional Certificate as well as other credentials such as part-time, full-time and fast-track MBAs.

“We want to offer students more than the knowledge they need to succeed in their chosen programme,” said Anton Dominique, COO/CFO of London School of Marketing. “We want to provide them with the skills required to excel in their chosen profession as well. The resources we provide on our website and our online library are designed for this purpose.”

To inform students about how to develop a questionnaire that achieves the results that they seek, the article breaks down required tasks into five essential steps. These steps detail the key elements required in a questionnaire, including an explanation of its purpose, clearly stated objectives, key demographic questions, clear categories and sub-headings and an array of question types. The article also provides sample questions to provide further clarity.

The full article containing all hints can be found on this website.

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