Eddielogic

– Thoughts on Strategy and Management

How many companies have a strategy?

August 2, 2016
by Dagmar
0 comments

How many companies have a strategy?

How many companies have a strategy?

Some years ago I spent half of my weekends with my studies of Real Estate Investment Banking. I clearly remember one lecture about Exit Strategies (for real estate investors). The excellent tutor managed to keep us awake during this wonderful summery Saturday afternoon when he asked the question

“Who of you works in a company that does have a strategy?”

The answer was laughter, but nobody raised his hand. Isn’t this disappointing? Continue Reading →

March 22, 2016
by Dagmar
1 Comment

Strategy and Boxes

Strategic thinking needs thinking outside the mental boxes

During my readings I came across two very different quotas about the problem with strategy and boxes or categories. Strategic thinking and mental boxes are two things that don’t fit together very well. There is the problem that we are all too easily inclined to refer back to past experiences when we face complex problems. Continue Reading →

February 22, 2016
by Dagmar
1 Comment

The wrong person for the job

What happens when somebody is assigned a job je does not like?

Employees will only deliver excellent work results if they like their job, their tasks and their whole work environment. That is a truism, and one with which we are all familiar. So it is all the more surprising that there are still people assigned to jobs where they are virtually out of place. Modern tools for personnel management, planning and development should prevent such mistakes. However, especially in reorganization and restructuring phases there are still employees ending up in a job they would never choose on their own. Continue Reading →

Usage rates of social meda for reasearch among journalists

February 12, 2016
by Dagmar
1 Comment

How German journalists do their research and what that tells you for about Search Engine Optimization

Every business knows that search engine optimization (SEO) is important for its website. You can put all your offerings online – if the major search engines do not like you, nobody will see them.

Last week I attended a presentation of latest survey results among journalists. What I learned there confirmed my assumption that you should not overemphasize traditional SEO. (Don’t worry, I won’t elaborate on the importance of SEO any further. There’s already been more than enough written about that.) Continue Reading →

November 25, 2015
by Dagmar
0 comments

Aggressive selling does not always pay off

Overly aggressive selling does not pay off

Businesses have learned that it is imperative for them to focus on their customers. Customer service, customer orientation, customer centricity – meaningful concepts became popular. The problem is, however, that there is only a fine line between serving your customer with a pleasant experience and annoying your customer. Aggressive selling will defintively lead to the latter one. Continue Reading →

A well prepared workshop can be a positive experience

October 26, 2015
by Dagmar
0 comments

My strategy workshop from heaven

I recently wrote a post about my workshop from hell and what I learned from it. Of course, not every workshop ends up as a disaster. To turn a famous adage around:

Where there is shadow, there is also light.

Today I want to tell you about my workshop from heaven. It was that kind of positive experience you like to refer back to often. Besides that, this is a perfect case study on how to tackle a strategic question: Continue Reading →

October 8, 2015
by Dagmar
2 Comments

Strategic planning – much criticism but surprisingly high satisfaction

Strategic planning - critiquie but high satisfaction

There is a lot of critique of strategic planning around. The heavy reliance on analysis has been said to favor measurable outcomes and it would be inappropriate for our unpredictable environment. This critique is not new, but it is constantly renewed. It is all the more surprising that strategic planning doesn’t get poor grades in practice. Continue Reading →

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